# Majid Al Futtaim Fashion to launch Abercrombie and Fitch in Dubai in 2014

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**Created:** [April 23, 2013, 12:58pm UTC](https://www.ruby-forum.com/t/majid-al-futtaim-fashion-to-launch-abercrombie-and-fitch-in-dubai-in-2014/228462 "2013-04-23T12:58:01Z")\
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**Post date:** [April 23, 2013, 12:58pm UTC](https://www.ruby-forum.com/t/majid-al-futtaim-fashion-to-launch-abercrombie-and-fitch-in-dubai-in-2014/228462/1 "2013-04-23T12:58:01Z")

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Majid Al Futtaim Fashion to launch Abercrombie and Fitch in Dubai in  
2014

Hot on the heels of its recent announcement to bring Hollister to the  
region, Majid Al Futtaim Fashion, the retail arm of Majid Al Futtaim  
Ventures, has finalized another joint-venture agreement with Abercrombie  
&  
Fitch Co., to bring the iconic Abercrombie & Fitch clothing brand to the  
Middle East.  
The first  
[abercrombie  
and fitch pullover](http://www.abercrombiebillig.org/frauen/abercrombie-and-fitch-frauen-pullover) store for the region is set to open in Dubai in  
2014.

North American brands are the most global, according to a recent retail  
industry report released by CB Richard Ellis, with 73% present in all  
three  
major retail markets - Europe, Asia Pacific and Middle East & Africa.  
The  
report also found that 61.2% cent of American brands operate at least  
one  
store in Dubai, making it the second most targeted city for  
international  
retailers  
[abercrombie  
and fitch t shirt](http://www.abercrombiebillig.org/abercrombie-and-fitch-for-men/abercrombie-fitch-herren-tees), falling closely behind London.

“The signing of another joint-venture with leading retailer Abercrombie  
&  
Fitch Co., reflects our demonstrated understanding of the region’s  
evolving  
retail landscape,” said Ahmed Galal Ismail, CEO Majid Al Futtaim  
Ventures.  
“The  
[abercrombie  
and fitch jeans](http://www.abercrombiebillig.org/frauen/abercrombie-and-fitch-frauen-jeans) brand is an iconic label that will enhance Majid  
Al  
Futtaim Fashion’s already established portfolio of brands, and cement  
its  
reputation as the preferred strategic partner for the world’s most  
desirable  
brands.”

"I’m delighted to finalize Majid Al Futtaim Fashion’s partnership with  
Abercrombie & Fitch, said Asil Attar, CEO of Majid Al Futtaim Fashion.  
“The  
brand exudes the same spirited energy as our young, modern consumer and  
we’re confident that it will resonate amongst our core audiences. With  
our  
initial store projected for 2014 in Dubai, we will work closely with  
[abercrombie  
and fitch hoodie](http://www.abercrombiebillig.org/frauen/abercrombie-and-fitch-frauen-hoodies) to ensure we remain true to the brand’s lifestyle  
concept, and work on a strategic rollout plan to increase the brand’s  
presence across the region.”

This is Abercrombie & Fitch Co.'s, first venture into the Middle East  
region  
and will see leading American brands, Abercrombie and Fitch and  
separately,  
Hollister mark their regional debut both in Dubai. Reaffirming Dubai’s  
appeal as an international launch pad for global brands,  
[abercrombie and fitch  
hollister](http://www.abercrombiebillig.org/hollister) will further diversify the city’s rapidly expanding  
retail  
offer.

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