Digital Outdoor Advertisement in Malls

Outhum is an IOT-based digital outdoor advertising platform which allows brands to connect directly with their customers. It was created as an answer to the limitations of existing digital channels, which can be limited by channel capacity and security. Outhum is able to deliver targeted marketing based on in-depth customer profiles, combining offline and online advertising channels and using a range of communication channels including social media, mobile messaging, push notifications and in-app promotions. Outhum is also the first platform to offer broadcast adverts that change location with people using mobile apps without requiring cloud infrastructure or sensor hardware.

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